Your Local Bike Shop

We are family owned and operated proudly serving all types of cyclists, including new and veteran riders, road, mountain, CX, gravel aficionados, or recreation and transportation cyclists. Whether you prefer to shop on our website or to come visit us, we’re here to help you with all of your cycling needs. 

Learn more about what makes us unique, and visit us today to meet our friendly staff and experience our incredible product selection.  As Reno's original bike shop and coffee lounge, we are open daily for espresso coffee & pastries, too! Come in and see how we are changing the face of bike shops world-wide. Grazie mille!

Premium Bicycles, Gear, & Apparel

Shop top brands at great prices by category.

Apparel

Accessories

Components

Order Online. Pickup In-Store. Go Ride.

It’s fast. It’s easy. And it’s free! Simply find the bike or gear of your dreams online, and we’ll have it ready for you when you arrive. We’ll ensure a perfect fit for your riding needs and answer any questions you may have. Please allow 24-48 hours for processing.  We'll notify you when your order is complete and ready for pick up.  Don't hesitate to call the shop to verify item availability.

Our Services

Your source for expert service that you can trust.

Bike Service

Our expert technicians are here to help with all of your bike service needs. Choose from packages, or ala carte!

Bike Fitting

Maximize your output, increase efficiency, and feel better on every ride. Schedule an appointment today with our master fitter. COVID 19 MAY EFFECT THIS SERVICE, Call the shop for details.

Smart Training

Ride from home, work, or school with Smart Training!

Get In Touch

We're here to answer all of your cycling-related questions. Stop by or give us a call today!